Fast-paced, creative committee coordinates all marketing and communications for CREW Houston with a focus on enhancing the chapter’s image and brand. Manages website, event announcements, media relations, graphic design, advertising, photography, video production, and works with all chapter committees keeping their information and brochures up-to-date and consistent with the CREW Houston brand.
Plans, coordinates and carries out CREW Houston’s annual golf tournament, which supports local and national scholarships.
Targets and recruits a diverse membership consisting of high-level commercial real estate industry leaders and decision makers. CREW Houston members are known for the quality they bring to the commercial real estate industry. The committee manages the application process, organizes new member socials to welcome new members, provides introductions to the members and Board of Directors, is available to speak to potential members and hosts a membership table at the monthly luncheons.
Ensures that members receive value through their membership and participation in CREW Houston. The committee communicates the benefits of membership and encourages member involvement. Major projects include organizing members-only events; soliciting nominations and selecting local finalists for the annual CREW Network Impact and Circle of Excellence Awards, and promoting the CREW Leadership/Convention scholarships.
Develops a voluntary mentoring program for CREW Houston members. The Committee identifies the needs of the membership and areas that are important to the success of a CREW mentoring program, establishes the framework for its execution and designs a plan to communicate program information to the membership.
Plans and carries out meaningful community service projects which increase member involvement and strengthen CREW Houston’s connection to the community in which we live and work. CREW Houston implements and support CREW Network career outreach agenda, which helps develop future women leaders in the industry through participation in educational outreach, as well as scholarship and mentoring programs. These programs introduce female high school students to the commercial real estate industry (CREW Careers) and connect female college students and entry-level career women to the resources (UCREW), support and network they need to gain economic self-sufficiency through established, successful careers in commercial real estate.
Collaborates on monthly luncheon topics that are interesting, timely and informative. Each year, the programs committee brainstorms topics and speakers for the monthly luncheons including October’s Annual Economic Outlook Luncheon. Specific tasks include developing the program idea, securing and briefing speakers, determining speaker format and providing information for communication and marketing materials. Committee members form sub-committees for each individual luncheon program. Sub-committees are responsible for obtaining speakers, gathering speaker(s) contact information and bio, coordinating all logistics and AV requirements and writing the program summary.
Coordinates and strategically executes a plan to promote CREW Foundation scholarships and CREW Houston’s local scholarship program to neighboring colleges and universities.
Organizes opportunities for socializing and networking outside the monthly luncheon programs, most of which are for members only. The special events are real estate focused with a networking component. Responsible for coordinating social Dine-Around events that are held in member’s homes or restaurants, including the well-attended Fall Fashion Show at Saks Fifth Avenue with dinner immediately following at the Saks Restaurant, “5115”.
Offers exposure, marketing, publicity and visibility opportunities within CREW Houston for organizations in our local commercial real estate industry. Where else could you have direct contact with CRE industry leaders and decision makers? The majority of CREW Houston sponsors are recurring and highly supportive. Incoming new sponsors are solicited for one of three levels of sponsorship: Platinum, Gold and Silver. Duties include obtaining commitment letters and funds from sponsors (September – January), collecting company bios, meeting with sponsors to help develop relationships, organizing and hosting the Annual Economic Outlook Luncheon reception in October, the Annual Sponsorship reception in September and arranging head-table seating for the featured luncheon sponsors at each luncheon.